2026 comparison

Best appointment booking apps for small businesses in 2026

Compare pricing, WhatsApp and teams in the Brazilian market. Find a calendar that lets clients book on their own while you focus on appointments.

Information checked on November 7, 2026. Brazilian-market prices in Brazilian reais.

Comparison published by BookingChat, with official sources and the criteria explained below.

Short answer

  • Start with BookingChat if you want bookings through a link, confirmation requests through official WhatsApp and team scheduling without per-professional fees. From R$ 49,90, with 30 days free.
  • Compare what you need: some options include cash registers, commissions, inventory or marketplaces. The table separates entry pricing, included features and each plan’s conditions.

Compare pricing, WhatsApp and teams

BookingChat highlighted: booking links, official WhatsApp confirmation and unlimited professionals from R$ 49,90. Compare each alternative’s conditions below.

Brazilian market · checked November 7, 2026. Monthly prices where the source specifies the billing period. Entry prices may not include online booking or messages; see each row’s notes and source.
AppEntry priceBooking and WhatsAppTeamFree trial
BookingChatus R$ 49,90Inicial · 230 messages per period ✓ On all 5 plansOfficial WhatsApp API (Meta) · your number is never connected by QR code · Confirm and Cancel buttons ✓ Unlimitedno per-professional fee✓ 30 days
TrinksSource ↗ R$ 551–2 professionals · Black Friday offer; check conditions Reminders and WhatsApp are paid add-onsonline booking included · add-on price not published price rises by tier5 days
AvecSource ↗ R$ 99.90monthly · 1–2 professionals WhatsApp and automatic confirmations are paid add-onsonline booking and link included · “WhatsApp integrado” and “Avec IA” (confirmations) are add-ons price rises by tierNot stated
AppBarberSource ↗ R$ 79.901 professional · R$ 55.90 on the yearly plan Supports sending via WhatsAppAutomation not verified; also advertises app, email and SMS remindersSource ↗ price rises by tier30 days
Minha AgendaSource ↗ from R$ 22.90App Store · billing period not specified Mentions online booking and WhatsApp remindersdoes not say whether confirmation is automatic business planslisting includes 3 to 18 users30 days
Salon SoftSource ↗ R$ 29.90Basic monthly · cash register and commissions on Ideal: R$ 59.90 Not in any planthe site mentions “automatic reminders”, without channel or plan Not stated7 days
CorthySource ↗ Contact providerprice not verified in the linked official source Booking linkmentions “WhatsApp integration”, without saying whether confirmation is automatic Not stated7 days
BooksySource ↗ R$ 99.99+ taxes Not stated +R$ 20 per professional7 days
FreshaSource ↗ R$ 39.951 person · excluding local taxes Allowance, then per-message fee20/month; on Team, 20 per staff member. Then R$ 0.20–1.50 per WhatsApp R$ 26.95 per professional7 days
GendoSource ↗ R$ 49.98Basic monthly · 1 professional Booking link and automatic reminders50 WhatsApp notifications/month on Basic monthly by team size7 days
GestLavSource ↗ R$ 45Simples · online booking on Completo, R$ 145/month Booking link on CompletoWhatsApp advertised for receipts; automatic appointment confirmation not verified by planCompleto: unlimited car wash staff7 days
AppBelezaSource ↗ R$ 79.90monthly · 1 professional Booking app and websiteWhatsApp sending documented; automation not verifiedSource ↗ by team size30 days

Swipe to compare WhatsApp, teams and free trials →

On BookingChat, Inicial includes 230 messages per subscription period. The estimate of about 70 appointments depends on notices sent: it is not a booking limit. A larger team may need more messages.

Try free for 30 days

No card required to try it.
App for Android and iPhone. Your customer books in their browser.

Why try BookingChat

Clients choose a time without waiting for your reply. You follow the calendar on your phone and set up how you want to work.

Easy booking, no app or account needed

Clients choose a service, professional and time in a browser flow, with price and duration visible. They book on their phone without creating an account and receive an official WhatsApp confirmation request, subject to your settings and message balance.

See how clients book →

Your team without per-professional fees

Unlimited professionals from R$ 49,90. Plans vary by WhatsApp message allowance, not team size.

A booking page with your brand

Customize the cover photo, logo, 9 color palettes, description and social links. Your booking link carries your business name and opens a page with your identity, ready to share.

Explore page customization →

Services and schedules that fit your routine

Set up extras with time and price, questions before a visit, campaigns, breaks, blocks and simultaneous bookings within calendar capacity.

Notify the waitlist when a slot opens

With the feature enabled and message balance available, the system can notify a waiting client when a cancellation opens a compatible slot.

30 days to try with your clients

The trial includes 150 WhatsApp messages. Set up your services and share the link before choosing a plan.

A calendar for different types of appointments

Beauty, barbershops, healthcare, lessons, pet care, automotive services and other appointment businesses. BookingChat organizes bookings for solo professionals and teams.

For solo professionals

Clients choose a service and time through your link without waiting for your reply. Set up duration, price, extras, campaigns and questions to suit your appointments.

For teams

Each professional has their own hours and services. If your operation can serve more than one client at a time, set calendar capacity to accept simultaneous bookings.

Finance and operations

Trinks, Avec, Gendo, AppBarber, AppBeleza, Salon Soft and Corthy publish management features that vary by plan. GestLav offers car wash operations features. Minha Agenda includes scheduling and financial tracking, with business plans too.

Marketplace discovery

Booksy and Fresha also offer marketplaces where clients can discover businesses. Check local conditions and which features you need.

BookingChat’s focus

Scheduling, bookings and client communication. If you need a cash register, inventory or commission calculation in the same system, also consider a management solution. BookingChat does not collect deposits or service payments on the booking page.

Frequently asked questions

Is WhatsApp included in BookingChat’s price?

Yes, within each plan’s message allowance. Inicial includes 230 messages per subscription period. Confirmation requests, receipts and other notices sent use that balance. The 30-day trial includes 150 messages.

Do clients need to install an app or create an account?

No. On BookingChat they choose a service and time in the browser, without a username and password or chatting with a chatbot. The business follows the calendar in the app.

Does BookingChat charge per professional?

No. Every plan has unlimited professionals. Pricing varies by WhatsApp message allowance; if activity grows, you may need a larger allowance.

Which app offers a 30-day free trial?

Among the compared options, BookingChat, Minha Agenda, AppBarber and AppBeleza advertise 30 days. BookingChat’s trial needs no card and includes 150 WhatsApp messages.

What types of businesses can use BookingChat?

Small appointment businesses: beauty, barbershops, aesthetics, healthcare, lessons, pet care, automotive services and other services. Set up schedules, services, professionals and capacity to fit your routine. Its focus is scheduling, without replacing specialized systems for each profession.

Are messages sent from my WhatsApp number?

No. On BookingChat they are sent from BookingChat’s number through Meta’s official WhatsApp Business API, with templates approved by Meta. The confirmation request has Confirm and Cancel buttons. Your WhatsApp is never connected by QR code or used for automated sending, so it carries none of the restriction or ban risk that hits numbers sending automated messages outside the official API.

Can I customize the booking page?

Yes: cover photo, logo, color palette, description, social links and a link with your business name, such as bookingchat.com.br/@yourbusiness.

How we compared

Selection published by BookingChat for appointment businesses in Brazil. We checked official sites, help centers and the Brazilian App Store on November 7, 2026; we did not test every app. Entry pricing does not mean all features are included. Not verified means the source does not clarify the feature, not that it does not exist. Promotions, taxes and conditions may change.

Official sources: Trinks · Avec · AppBarber · Minha Agenda · Salon Soft · Corthy · Booksy · Fresha · Gendo · GestLav · AppBeleza

Try BookingChat for 30 days

No card. Set up your services in the app and send the link to your first clients.

Try free for 30 days

No card required to try it.
App for Android and iPhone. Your customer books in their browser.

Get the app

Point your phone's camera at the code. It opens the right store for your phone.

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When you sign up in the app, under “Were you referred by a partner?”, enter the code: